ProVeg China Executive Director

ProVeg is a food awareness organisation with the mission to reduce global animal consumption by 50% by the year 2040. We are active in eight countries across four continents and are growing rapidly. We work with governments, private companies, public institutions, medical professionals, and the public to help the world transition to a more plant-based society and economy that is sustainable for humans, animals, and our planet.
We base our strategy on empirically-based evidence whenever possible. We seek to stay abreast of the latest research in order to inform our strategic considerations and outreach materials. We evaluate all of our programs to make sure we are allocating our resources in the optimal way to reach our goal.
ProVeg fosters a culture in which challenges become opportunities to learn through constructive feedback. Changing the global food system is a big task, and we look for team members who think outside the box. Creative thinking and critical problem-solving skills are vital to accomplishing our ambitious goals. We believe that an organisation that includes all types of voices is a more effective organisation.


The Executive Director is the key management leader of the new ProVeg China branch. The Executive Director reports to the Board of Directors and Executive Team, and is responsible for the organisation's consistent achievement of its mission and financial objectives. Key duties include programme development and administration, team and project management, strategic development, stakeholder engagement, legal compliance, and reporting.


General Responsibilities:

Work with the Administrative Project Manager to establish a legal operating base in China; ensure regulatory compliance with all local, provincial, and federal laws; and develop governance systems and policies. Ensure all activities are carried out safely and legally and that official records are maintained.
Review, anticipate, and manage operational INGO risks, including financial, legal, and sociopolitical. Make prudent decisions to minimise the risks faced by the organisation and its staff members.
Ensure ProVeg International staff in Germany and all other countries where ProVeg is represented understand the importance of working relationships, customs, and regulations, and ensure appropriate guidance is provided to relevant departments such as the Communications Department.
Assure that ProVeg China has an annual and long-range strategy which achieves its mission, and toward which it makes consistent and timely progress.
Provide leadership in developing programmes and organisational and financial plans with the Board of Directors and staff, and carry out plans and policies authorised by the board.
Promote active and broad participation by stakeholders in all areas of the organisation's work.
Maintain official records and documents, and ensure compliance with national and international regulations.
Maintain a strong working knowledge of significant developments and trends and significant players in the plant-based sector in the Greater China Region.

In communications, the Executive Director will:

Ensure that the Executive Team and board is kept fully informed on the condition of the organisation and all important factors influencing it.
Publicise the activities of the organisation, its programmes and goals.
Ensure sound relationships and frequent contact with government officers and staff.
Establish sound working relationships and cooperative arrangements with stakeholders and relevant organisations.
Represent the programmes and points of view of the organisation to agencies, organisations, government officials, medical experts, academics, industry players, and the general public.

In relations with staff, the Executive Director will:

Manage a remote team of (currently) five staff members. Be responsible for the recruitment, onboarding, employment, and redundancy of all personnel, and manage a growing team. Set a collaborative, respectful, open, and conscientious team culture.
Ensure that job descriptions are developed, that regular performance evaluations are held, and that sound human-resource practices are in place.
Ensure that an effective management team, with appropriate provision for succession, is in place.
Encourage staff and volunteer development and training, and assist programme staff in relating their specialised work to the overall programme of the organsation.
Maintain a climate which attracts, keeps, and motivates a diverse workforce of top-quality people.
In budget and finance, the Executive Director will:
Be responsible for developing and maintaining sound financial practices.
Work with staff and the board in preparing the budget; see that the organisation operates within budget.
Ensure that adequate funds are available to permit the organisation to carry out its work.
Jointly conduct official correspondence of the organisation with the board of directors,, and execute legal documents jointly with designated officers,.

In fundraising and donor relations, the Executive Director will:

Work with ProVeg International’s fundraising team to secure funds from international donors for ProVeg China.
Work with China team members to provide guidance on, prepare, and oversee proposals to donors.
Engage with major donors, foundations, and other relevant stakeholders.
Actively seek new fundraising opportunities.
In reporting and governance, the Executive Director will:
Provide monthly, quarterly, and ad hoc progress reports as required to the Executive Team, the Board, and internal and external stakeholders


5+ years’ experience in senior management in an international context in China, preferably in the nonprofit sector.
Master’s degree, graduate degree or professional certification is preferred.
Excellent leadership and management skills. Alignment with our team values of authenticity, integrity, respect, and mutual respect.
Solid administrative and financial management skills, including budget preparation, analysis, decision making, and reporting.
Strong organisational skills, including planning, delegating, programme development, and impact evaluation.
Ability to convey the vision of ProVeg China’s strategic future to staff, board, volunteers, donors, and other stakeholders.
Excellent interpersonal skills and an ability to motivate and engage.
Strong written and oral communication skills in English and Mandarin.
Strong public speaking and networking skills.
Willingness to travel within Mainland China (around 60% of Director’s time) and internationally.
Ability to thrive in a fast-paced, startup-style working environment.
Good understanding of and alignment with ProVeg International’s vision and mission.
Experience in working with people from different backgrounds and a strong commitment to equal opportunities.


Sound knowledge and understanding of Chinese plant-based food trends
In-depth knowledge of the legal restrictions that international NGOs face while operating in China, as well as the cultural context, working with stakeholders, business interactions, and an ongoing aptitude for learning and development.
Strong network within Chinese food industry and with relevant government departments.
Experience in international fundraising.


Salary scales with experience and qualification.
20 days of paid holiday.
Provision of work laptop and work phone.
Flexible, trust-based working arrangements and home office arrangements.
Strong organisational focus on personal development and designated training budget.
Career-development support.
Mindfulness Program.
We are a workplace that encourages everyone to bring their whole selves to work. We are an inclusive workplace for our diverse employees around the world.
And last but not least: become part of a great team and work with us towards a world where everyone chooses delicious and healthy food that is good for all humans, animals, and our planet.


Application deadline: open until filled
Phone interviews: flexible
Face to face interviews: flexible
Start date: immediate


Your application should include a cover letter and CV. Please tell us where you found this vacancy. Please send us your application using our online form. ( Thank you.

The recruitment procedure consists of:
1. Online test, followed by the first shortlisting round.
2. Online trial tasks.
3. A phone interview, leading to in a second round of shortlisting.
4. Additional interviews with the Executive Team.
5. Final decision.


Working relationships:
Internal: Reports to the Executive Team (and in the future, to the ProVeg China Board of Directors).
The Executive Director will lead the China team, work closely with the Head of Corporate Engagement, and with other relevant Heads of Department and Country Directors of ProVeg branches.
External: Maintain good relationships with external partners in official and potential partnership or contractual arrangements with ProVeg.
Department: ProVeg China
Location: Greater China region (base TBD, but Shanghai, Beijing. or Hong Kong could be considered). Travel to Europe and USA approximately 4-8 weeks a year
Hours: 40hrs per week
Organisation ProVeg Deutschland e.V.
Location Hauptstadtbüro Berlin
Kind of job professional job
subject area Environment, Social engagement
Actividades Public relations, Social welfare, Social work, Environmental actions, Campaining,
Media: Internet,
Computer: Database, Internet
Offerings none
Educations none
Certificates none
Spoken Languages English
Payment no payment
Requirements Professional experience
Skills none
Required languages English
Job duration unlimited
Gültigkeit der Stelle unlimited
Weitere Bewerbungsinfo Strong written and oral communication skills in English and Mandarin.
please apply at
Contact persons
Nora Winter
Genthiner Str. 48
10785 Berlin
030 290282530